Trade between Latin America and China has been a symbol of strengthening ties between developing economies, but India, too, is now looking to increase its footprint in the region. More and more Indian companies are looking to do business in Latin America as they seek exposure to growing markets. Like those of its Asian neighbours, Indian companies are seeing Latin America as a more secure investment destination, thanks broadly to stable government and economic policies. Read more »
An overview of pacts between Indian And Latin American countries
Brand harvesting
Like human beings even brands are mortal. Every brand’s life comes to an end. But this does not happen in a single day. Brands go through a life cycle experiencing different phases. Read more »
Major industries implementing internet marketing today
Today, educated online shoppers do not find it worthwhile to hop back to shopping at the malls. The big players in the online retail scene in India are trying every trick in their bags to convert online users into traffic and then converting it into visitors, then into buyers and finally, into a loyal consumer base. Read more »
Indian retail sector
The most promising and booming industry of future is retailing. At Kearney, a well-known international management consultancy, recently identified India as ‘the most attractive retail destination’ globally from among thirty emergent markets (AT Kearney, 2007). Read more »
Corporate Governance in India
A mushrooming empirical literature has begun to record important features of corporate governance in India. Jayati Sarkar and Subrata Sarkar demonstrated that corporate boards of large companies in India in 2003 were a little smaller than those in the United States (in 1991), with an average of 9.46 member in India compared to 11.45 in America (Sarkar & Sarkar, 2000). Read more »
Corporate Governance in China
In recent years, corporate governance has been receiving a lot of attention in China. The reason for this attentionis the debate if China can develop an effective corporate governance system to improve its companies’ performance and protect the minority shareholders. Read more »
Customer focus: A Midas touch
In today’s highly competitive business scenario where firms compete for securing the maximum market share, customer acquisition and retention is highly important. For this the firm must adopt customer centric approach and incorporate customer focus as the guiding philosophy for business functions. Read more »
An introduction to Corporate Governance
The topic of corporate governance came to the forefront of global business limelight from the shadows after a series of collapses of high profile companies. Enron, energy giant based in Houston Texas, and the telecom behemoth, WorldCom, shocked the business world with their large scale of unscrupulous and illegal operations. Read more »


