Choosing between interviews and surveys for your study?
The data from interviews and surveys is a collection of first-hand data for a specific research objective.
research methodology, research paper writingAuthor: Kinjal Aacha
Shortcomings of traditional marketing in creating word-of-mouth
This article aims at identifying and assessing the shortcomings and disadvantages of the traditional marketing approach in creating word-of-mouth.
digital marketing plan, literature survey, marketing strategy, online shoppingDifferent types of literature review techniques followed in a research
There are several types of literature review techniques that can be followed in a thesis. They depend on the type of research and the purpose of the study.
literature review techniques, research paper writingHow to review the literature to effectively address the problem statement and objectives of a thesis?
This article explains how to review the literature to effectively address the thesis objective and problem statement.
how to write, literature review