Owing to the increase in the economic development and growing Gross Domestic Product (GDP) of India, there is an increasing demand for financial assistance, especially in microfinance. This demand is not only from corporations and financially stronger groups but also from the lower sections of the society.
From traditional validity testing in quantitative research study, scholars have initiated determination of validity in qualitative studies as well (Golafshani 2003). However, according to Creswell & Miller (2000), the task of evaluating validity is challenging on many levels given the plethora of perspectives given by different authors at different time periods.
Quantitative research main purpose is the quantification of the data. It allows generalisations of the results by measuring the views and responses of the sample population. Every research methodology consists two broad phases namely planning and execution (Younus 2014).
As discussed in my previous article “Understanding research” there could be different purposes for research. It can be exploratory or descriptive and the research methods are not mutually exclusive. However, over the period of research the researcher may identify more than one purpose and choose a research method.
In my previous article Questionnaire development in theses and dissertation, I have discussed about the questionnaire development process, the next step is to administer the questionnaire. Questionnaire administration in a proper way and to chose the sample from population is important. It assists the researcher in incurring actual data.
Choosing an appropriate research philosophy is an important part of research methodology. In fact as Guba & Lincoln, (1982) has propounded, philosophical paradigm within a research holds utmost importance, as it is the “basic belief system or world view that guides the investigation” (p. 105).