All articles by Priya Chetty

Challenges of building an EdTech ecosystem in India

Technology in education is mainly being used in the primary education sector of India with students watching stories instead of reading or cramming alphabets and grammar or science in an interactive form (Watson, Watson and Reigeluth, 2015). On the other hand, the EdTech has been introduced only in secondary and higher secondary schools. It is yet to include education technology-based devices due to infrastructure and network management issues (Yadav, Gupta and Khetrapal, 2018). Nevertheless, some devices that make up the part of education technology presently in India are personal computers, laptops, mobile phones and tablets.

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Steps to conduct the capital asset pricing model (CAPM)

Capital asset pricing model (CAPM) is a method of estimating the risks of investing in a particular stock. It is mainly used by financial analysts and investors to decide what price they should pay for a particular stock. It was first used and developed by Harry Markowitz in 1952. Harry described the relationship between an investor’s risk and the expected return in CAPM. According to Markowitz, (2008), “the expected return of a particular security or a portfolio is equal to the rate on a risk-free security plus a risk premium. If the security or portfolio does not meet or exceed the required return, then the investment should not be entered into” (pg. 91). It means that, if Stock A is riskier than Stock B, the price of Stock A should be lower to compensate investors for taking on the increased risk.

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Different methods of conducting momentum analysis

In the previous article, different data types and challenges faced while conducting momentum of daily returns remain presented. There are different methods of calculating the momentum of stock prices. Each type of calculation depends on the type of data being used. Stock exchange experts use different tools to find the momentum of stocks, however, MS Excel is one the best methods. Apart from that, the STATA software package can be used for assessment of momentum investing.

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An introduction to momentum analysis

Momentum analysis is mainly done to measure the rate of rise or fall in stock prices (Sehgal and Jain, 2011). It is a method to show the trend of daily stocks and prices over time. Momentum analysis is applied only on financial stock prices of companies or stock portfolios. The use of momentum analysis dates back to the early 1990s, when a paper analyzing the momentum of stock returns on U.S. equities was presented for the period 1963-1990.

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Understanding different elements of the Gartner’s CRM model

The Customer Relationship Model (CRM) model developed by the market research and consulting firm, Gartner Inc. is known as the Gartner’s CRM model. Gartner is a global consultancy company headquartered in Connecticut, the USA has more than 5700 associates 1400 research analysts and consultants (Grazdane, 2013).

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How Payne’s Five Process model can help to improve CRM?

Payne’s Five Processes Model helps to improve Customer Relationship Management (CRM) which makes acquisition and retention of customers a priority. It includes processes that can help to build and maintain relationships with customers. The model was established by Adrian Payne and Pennie Frow in 2005 to identify and assess processes relevant to CRM.

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How to write the ‘limitations or shortcomings of the study’ in a thesis?

‘Limitations or shortcomings of the study’ is the last stage of a thesis. After the study is completed, as a researcher, you may have identified shortcomings. Enlisting those areas in the thesis serves many purposes.

Identifying limitations or shortcomings in a study means that you have carefully considered their potential impact on your findings. So, when readers frame an opinion about your study, they know the conditions under which your findings are valid. Secondly, it establishes the credibility of your research. No study is complete without its set of limitations. Therefore identifying these limitations formally acknowledges that your research was carried out ethically. Finally, it establishes the validity of the research.

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Understanding the different elements of the QCI model

The Quality Competitive Index (QCI) model is a type of customer management model. According to this model, a business needs to perform certain tasks that help in acquiring new customers and retain old customers (Starkey & Woodcock, 2002). The model is very different from other CRM models as it focuses on customer ‘management’ rather than relationship building. ‘Customer management’ means giving importance to impulse buyers.

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