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Majumder, A. (2019). The four cell matrix for customer portfolio. [online] Project Guru. Available at: https://www.projectguru.in/customer-portfolio-management-for-a-better-relationship/cpa-matrix/ [Accessed 04 Oct. 2023].

In text

(Majumder, 2019)

Bibliography

Majumder, Avishek "The four cell matrix for customer portfolio" Knowledge Tank, Project Guru, 17 May 2019, https://www.projectguru.in/customer-portfolio-management-for-a-better-relationship/cpa-matrix/. Accessed 04 Oct 2023.

In text

(Majumder)

Bibliography

Majumder, Avishek (2019, May 17). The four cell matrix for customer portfolio. Knowledge Tank; Project Guru. https://www.projectguru.in/customer-portfolio-management-for-a-better-relationship/cpa-matrix/

In text

(Majumder, 2019)

Bibliography

Majumder, Avishek "The four cell matrix for customer portfolio." Knowledge Tank, Project Guru, May 17 2019, https://www.projectguru.in/customer-portfolio-management-for-a-better-relationship/cpa-matrix/.

Footnote

Majumder, Avishek "The four cell matrix for customer portfolio", Project Guru (Knowledge Tank, May 17 2019), https://www.projectguru.in/customer-portfolio-management-for-a-better-relationship/cpa-matrix/.

The four cell matrix for customer portfolio

By Avishek Majumder & Guest on May 17, 2019

The four cell matrix for customer portfolio

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