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Majumder, A. (2019). RFM measures of behavioral loyalty for business performance. [online] Project Guru. Available at: https://www.projectguru.in/measure-customer-satisfaction-loyalty/rfm-model/ [Accessed 20 Apr. 2024].

In text

(Majumder, 2019)

Bibliography

Majumder, Avishek "RFM measures of behavioral loyalty for business performance" Knowledge Tank, Project Guru, 29 Mar 2019, https://www.projectguru.in/measure-customer-satisfaction-loyalty/rfm-model/. Accessed 20 Apr 2024.

In text

(Majumder)

Bibliography

Majumder, Avishek (2019, Mar 29). RFM measures of behavioral loyalty for business performance. Knowledge Tank; Project Guru. https://www.projectguru.in/measure-customer-satisfaction-loyalty/rfm-model/

In text

(Majumder, 2019)

Bibliography

Majumder, Avishek "RFM measures of behavioral loyalty for business performance." Knowledge Tank, Project Guru, Mar 29 2019, https://www.projectguru.in/measure-customer-satisfaction-loyalty/rfm-model/.

Footnote

Majumder, Avishek "RFM measures of behavioral loyalty for business performance", Project Guru (Knowledge Tank, Mar 29 2019), https://www.projectguru.in/measure-customer-satisfaction-loyalty/rfm-model/.

RFM measures of behavioral loyalty for business performance

By Avishek Majumder on March 29, 2019

RFM measures of behavioral loyalty for business performance

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