Category: Learning modules
When a hypothesis is presented negatively (for example, TV advertisements do not affect consumer behavior), it is called a null hypothesis. This article explains the conditions to accept or reject a hypothesis.
hypothesis testingThe calculation of the sample size is to determine the number of units or items that a researcher needs to include in the sample. Sample size calculation is the fourth step of sampling design and comes after the identification of the population.
module-54, research methodology, research samplingThe identification of the research problem is the first step in the research process. It is similar to the identification of the destination before a journey. It works as the foundation for the whole research process.
research design strategy, research paper writing, Scope of researchThere are different types of quantitative research such as survey research, descriptive research, experimental research, and causal-comparative research.
quantitative analysis, research methodologyQuantitative data collection refers to data collected from primary or secondary sources in numerical form for mathematical calculations and statistical analysis.
quantitative analysis, research methodologyHeteroskedasticity refers to the state of systematic changes in the spread of residuals or the error term of the model. The presence of heteroskedasticity leads to violation of the assumption of the ordinary least square.
research methodology, research reliabilityInfluencing or control variables are said to be a moderating variable and the effect of these interactions is represented as an interaction effect
analyse with SPSS, empirical analysis with econometrics, other tests spss, regression analysis, regression with SPSSWhen the linkage between 2 variables exists through a middle variable. This middle variable is referred to as a mediating variable.
correlation, empirical analysis with econometrics, regression analysis, regression with SPSS