Corporate communication is defined as the process of exchanging information between two or more people in an organization, usually with the intent of influencing their behavior.
Understanding the importance of organisational justice
The concept of organisational justice was first postulated by Greenberg in the year 1987. The term refers to the employee’s perception regarding their organization’s behaviors, decisions, actions and how they impact the employee’s attitude and behavior.
Importance of strategic management to excel in business
This article is an attempt to critically evaluate the relevance of strategic management in the present commercial landscape.
Importance of resource-based view for businesses
Company operates with two components i.e. resources and products or service which in turn are derived from resources only (Alvarez & Busenitz 2007). As per the resource based view, firm’s resources can be considered determinant of competitive advantage and performance within the firm (Barney et al. 2001; Barney & Mackey 2005).
Organizational leadership in the past and present
The concept of organizational leadership has evolved and has been studied by scholars with different perspectives.
The changing role of CEO
Various studies conducted on CEO attrition confirm that the shelf life of CEOs is on a decline. The cut-throat competition has reduced the patience levels of firms and even a small mistake on part of the CEO may lead to CEO departure.
Corporate entrepreneurship for innovation and adaptation
Corporate entrepreneurship is an organizational process to convert individual ideas into shared ideas and actions relating to initiating an innovation within the organization by its employees through managing the uncertainties (Davila et al., 2007).
Achieving management success through good leadership
Leadership quality includes observing and managing people working under the leader. This makes it important to develop effective organisation cultures.