It creates an impetus to understand consumer behaviour towards online shopping for sustaining online businesses and increasing the chances of profit and success in the long run (Elkhani and Bakri, 2012).
The agricultural practices carried out in India are still largely traditional. Indian agriculture technology have many limitations as compared to modern agricultural technologies around the world.
Israel is one such country whose topography is arid and farming is a challenge. But this country has acquired the status of ‘world leader’ in terms of agricultural research and development.