Pop-up surveys
While visiting many websites during the course of a day spent on internet, many of us notice old and annoying pop-ups opening…
branding, marketing and advertisingWhile visiting many websites during the course of a day spent on internet, many of us notice old and annoying pop-ups opening…
branding, marketing and advertisingLike human beings even brands are mortal. Every brand’s life comes to an end. But this does not happen in a single day.
brandingGreen Marketing, a strategic approach to market eco-friendly products, is considered as one of the popular marketing approaches…
branding, business, case study, marketing and advertisingAccording to Chunnawala, (2008), the marketing term product’s brand Image can be defined as “a consumer perception towards a product.”
branding, business studies, marketing and advertisingColors play an important role in human lives, both as marketers as well as consumers. Colors are expressive and carry meaning.
branding, marketing and advertisingGone those days where brands were limited and their tag lines were enough for the publicity, for e.g. “Thanda matlab coca- cola” this tag…
brandingIntegrated marketing communication is a way of looking the whole marketing process instead of focusing on individual parts of it.
brandingThe American Marketing Association (AMA) defines Advertising as “any paid form of non-personal presentation and promotion of ideas…
branding, business studies, marketing and advertising