CSR and stakeholder theory both highlight the significance of conducting business operations by taking into consideration the larger societal benefits.
Advantages of the halo effect in corporate social responsibility (CSR)
CSR initiatives are being highly promoted through various media channels thus create an expansive halo effect that promotes the brand image and fosters better brand recall.
Review of different CSR models and their advantages
everal CSR models have been formulated over the years. The purpose of these models is to design and execute the CSR process and to enable its monitoring and control.
An overview of CSR policies in Mauritius, Singapore, Netherlands and India
The CSR policies in Mauritius make it essential for profit-making companies to contribute 2% of their profits to CSR activities.
Role of corporate social responsibility towards brand equity
‘Corporate social responsibility is a commitment that a business makes towards the betterment of the society at large’ (Uddin, M, et al 2008 ). Corporate social responsibility has received increasing importance in the past few decades (Abdolvand, M & Charsetad, P 2013, p. 273).
Is Apple Inc. really a responsible corporate citizen?
Apple Inc., the world leader in computers enjoys the status of being a premium and a trusted brand across the globe.
Authors worth reviewing in corporate social responsibility
Effective CSR dissertation writing involves referring to the works of at least 20-25 authors, journals and magazines making a total of some 50 references.
History of corporate social responsibility
Corporate Social Responsibility is as old as the evolution of business itself even though the concept was not formulated formally until presently.