Category: Learning modules
The logistics sector in India has seen significant growth and development in recent years, with the government investing heavily to improve the sector’s infrastructure and efficiency. However, the industry faces several challenges that impact its sustainability and safety standards.
milestone-347, module-46, safety standards, sustainabilityThis article contributes to the understanding of the role of ethical governance in supporting sustainable development initiatives, particularly in the context of the UN’s Sustainable Development Goals (SDG).
accountability, ethical governance, milestone-346, module-46, transparencyMotivated behaviour is a complex process that involves the identification of a threat or challenge, selecting an appropriate response, acting independently, and exercising self-control. The article discusses the concept of intrinsic and extrinsic motivation, and how it can be leveraged to influence consumer purchase decisions through parasocial relationships. It employs a theoretical approach, drawing on […]
conceptual framework, consumer behaviour, literature review, module-19Environmental Impact Assessment is integral to the ecology of industrial operations. It enables businesses to determine their position regarding key areas such as water usage, emissions, energy consumption, and waste disposal.
emission reduction, energy consumption, module-46, sustainability, waste managementThis article uses a conceptual approach to analyze the existing literature on consumer perception, perceived value, trust, credibility, interactivity, and engagement to investigate how it can stimulate purchase intention.
consumer behaviour, literature review, milestone-98, module-19, systematic reviewSocial media influencers are internet microcelebrities who show their personal lives and lifestyles through textual and visual narrations and endorse brands to their following for a fee.
consumer behaviour, literature review, milestone-97, module-19, systematic reviewIn today’s digital age, influencer promotion has become one of the most prominent strategies reshaping the way brands connect with their audiences.
consumer behaviour, literature review, milestone-94, module-19, systematic reviewBusiness intelligence impacts corporate performance management, operational business processes, competitive intelligence, and strategic intelligence, which can ultimately help decision-makers implement business strategies, adapt to environmental changes and gain competitive advantages.
milestone-338, module-45, transform data