How does Timond advertise its products?
Time never lies. Like a beating heart it chronicles and the yesteryear, today and the moments to come.
case study, marketing and advertisingConcept of multi level marketing
Multi level marketing is distribution of goods to the final consumers by developing dealer networks. This is also known as ‘Network or Structure Marketing’.
marketing and advertisingE-retailing at Sainsbury
Sainsbury was found by the husband and wife partnership of John James and Mary Ann Sainsbury in 1869.
case study, marketing and advertisingUnderstanding celebrity endorsement
Celebrity endorsement of luxury brands is hardly a new phenomenon but has been in practice for several centuries.
branding, marketing and advertisingBest and worst practices followed by luxury brand marketers
“Companies that fail to adapt to changes elsewhere in their industries value chains are often blindsided by competitors who react to those changes”.
branding, marketing and advertisingAdvertising luxury brands
Luxury brands provide a rich arena to investigate branding processes, an arena in which image and symbol drive brand value largely via advertising campaigns.
branding, marketing and advertisingManaging luxury brands in emerging markets
There are four keys to managing luxury brands successfully: design and communication management; product line management…
marketing and advertisingSix Sigma at Motorola
Bill Smith, an engineer working at Motorola developed the tools and mathematics for Six Sigma
case study, marketing and advertising