Tag: marketing and advertising

By Ankita Agarwal on February 15, 2013 No Comments

In today’s market scenario, it won’t be wrong to say that ‘customers are the king.’ Customers control the markets today and therefore the companies are focusing on enhancing customer satisfaction by every possible means.

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By Abhinash Jena on October 20, 2012 1 Comment

These are few of the many questions that a lot of young entrepreneurs ask themselves today. It is not difficult today to start a new business but it is difficult to promote it and convert prospects into sales.

 
By Abhinash Jena & Ankita Agarwal on October 18, 2012 4 Comments

Marketing is a societal process by which individuals obtain what they want through creating and freely exchanging products and services of value with others.

 
By on September 17, 2012 No Comments

The global recession is affected by India. This is visible in layoffs increase in the export sector where the orders have reduced.

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By on August 30, 2012 No Comments

Time never lies. Like a beating heart it chronicles and the yesteryear, today and the moments to come.

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By on August 12, 2012 No Comments

Sainsbury was found by the husband and wife partnership of John James and Mary Ann Sainsbury in 1869.

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By Abhinash Jena on June 8, 2012 No Comments

Celebrity endorsement of luxury brands is hardly a new phenomenon but has been in practice for several centuries.

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By Abhinash Jena on May 24, 2012 No Comments

“Companies that fail to adapt to changes elsewhere in their industries value chains are often blindsided by competitors who react to those changes”.

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