‘Luxury’ has now become a necessity among the Asian people. The days when the middle level income people started at expensive products and accessories are no more in existence.
branding, industry analysis, marketing and advertisingAn important practice for promoting luxury brand is the celebrity endorsements.
branding, marketing and advertisingIn India, celebrities are idolized as Gods and marketers have been trying their best to tap on this emotional…
branding, business, marketing and advertisingE-commerce, unlike conventional businesses, could be promoted with the help of certain modern internet…
business, marketing and advertisingWhile visiting many websites during the course of a day spent on internet, many of us notice old and annoying pop-ups opening…
branding, marketing and advertisingToday, educated online shoppers do not find it worthwhile to hop back to shopping at the malls. The big players in the online retail scene…
marketing and advertising, online shoppingGreen Marketing, a strategic approach to market eco-friendly products, is considered as one of the popular marketing approaches…
branding, business, case study, marketing and advertisingThe increasing competition has forced every seller in the market to reconsider their views on customers.
customer satisfaction, marketing and advertising, marketing theories