Merriam Webster defines questionnaire as “a written set of questions that are given to people in order to collect facts or opinion about something”. For a researcher, however, questionnaire refers to a set of questions developed “for obtaining statistically useful or personal information from individuals”
Research in common parlance refers to search for knowledge. One can also define research as a scientific and systematic search for pertinent information on a specific topic. In fact, it is an art of scientific investigation.
Before studying the application of conceptual framework, we need to first define it. It can be defined as a ‘visual’ presentation of key variables, factors or concepts and their relationship among each other which have been or have to be studied in the research either graphically or in some other narrative form (Miles and Huberman, 1994).
Research philosophy is an important part of research methodology. Research philosophy is classified as ontology, epistemology and axiology. These philosophical approaches enable to decide which approach should be adopted by the researcher and why, which is derived from research questions (Saunders, Lewis, & Thornhill, 2009).
It is often observed that students get confused while selecting qualitative methodologies which in order to answer the research questions. They also get confused when they have to make a choice between Grounded theory Methodology and Ethnographic methodology.