Relevance of leadership in a remote working environment
The practice of work dispersion in modern organizations has popularized the concept of the remote working environment.
human resource management, leadership, remote workingAuthor: Apara Bhattacharya
A comparison of descriptive research and experimental research
There are different types of quantitative research such as survey research, descriptive research, experimental research, and causal-comparative research.
quantitative analysis, research methodologyManufacturing procurement management strategies
Manufacturing procurement is the process of sourcing different products or services from different stakeholders of a supply chain.
manufacturing sector efficiency, supply chain managementQuantitative data characteristics
Qantitative data refers to statistical datasets that express certain quantities, amounts and ranges.. Arithmetic operations are applied to quantitative data. This article explains the Quantitative data characteristics.
quantitative analysis, research data analysisOrder fulfilment strategies in supply chain management
Order fulfilment is an integral part of the Supply Chain Management (SCM) process. It works towards fulfilling the requirements of the consumers in the process.
product distribution, retail industry, supply chain managementApplication of Marshallian economics as an online shopping strategy
Online shopping facilitates buying and selling of products and services beyond the geographical periphery. The array of interdependence and parameters that emerge from coalescence among consumer behaviour as well as economic and human behaviour lead to the emergence of several theories like the Marshallian economics model.
online shoppingUse of Psychoanalytic theory and Pavlovian theory by online marketers
The Marshallian Economic was propounded by Alfred Marshall in order to propose the buying preferences of customers in the situation of product purchase.
digital marketing plan, marketing strategy, marketing theories, online shoppingInfluence of social media on the buying behaviour of Millennials
Social media marketing refers to the use of social media platforms for the purpose of sales promotion (Agrawal and Kaur, 2015; Duffett, 2017). This has completely changed the dynamics of the market by giving more power to the consumers.
online shopping