Supply chain functions comprise of activities that include the flow of products and services starting from the origin of the products and end with consumption and purchase.
crm, supply chain managementIn the global pharmaceutical marketplace, the Indian pharmaceutical industry is at 13th position, in terms of value and has the 3rd largest volume (Department of Commerce, 2017).
allergy drug market, industry overview, market dynamics, pharmaceutical industryRM remains used to house constituent data in a single place for cultivating, engaging and expanding constituent communities.
crm, supply chain managementAs implicated in the previous study, CRM implementation and integration into the objectives of a business comprises of 5 important phases.
crm, supply chain managementThe Customer Relationship Model (CRM) model developed by the market research and consulting firm, Gartner Inc. is known as the Gartner’s CRM model.
business strategy, crm, supply chain managementPayne’s Five Processes Model helps to improve Customer Relationship Management (CRM) which makes acquisition and retention of customers a priority.
business strategy, crm, supply chain managementThe Quality Competitive Index (QCI) model is a type of customer management model.
business strategy, crm, supply chain managementButtle, (2013), conceptualized that customer satisfaction, loyalty and business performance are all interlinked to one another.
business strategy, crm, supply chain management