Case study
Industrial Overview

Luxury brand market in India

Luxury brand market in India

Fashion is a symbol of society and has continuously been influenced by historical, social, traditional, religious, political, economic, psychological and more recently technological changes (Welters and Lillethun, 2011). Read more »

A comparative study of oil and gas industry of Egypt

A comparative study of oil and gas industry of Egypt

Egypt is one of the leading producer of oil and natural gas in the African continent (US energy information association 2013). Oil and gas industries are supporting the Egyptian economy since 1980 and 2001. Read more »

Recently on Knowledge Tank

Marketing strategies of 5 star hotels of India

Indian hotel industryMarketing strategies are laid to achieve long term objectives of the company (Johnson n.d.) and this applies to 5 star hotels too. General goals of most hotels are to expand their presence in more regions, increase customers, improve the quality of their services and earn more profits. Continue »

Mikhail Bakhtin’s dialogism

Mikhail Mikhailovich Bakhtin (1895 – 1975) was a Russian literary theorist who made contributions to diverse disciples but his contribution towards literature is accounted from his The Dialogic Imagination: Four Essays (Bakhtin, 2010), which shows congruence to many postmodernist thoughts. His dialogic concept contributes to the aesthetic implication of post modernism as Woods might suggest or what Newman might criticise (Newman, 1985; Woods, 1999). Continue »

Loss making Indian aviation industry

Indian aviation industryIndia’s aviation industry has consistently been in the news for huge losses. During the financial year 2012-13, the whole industry reported a loss of over Rs. 5,800 crores (Business Standard, 2014). In 2014-15 Air India alone posted net loss of Rs. 5,547 crores, indicating a deteriorating state of the industry (Financial Express, 2015). Continue »

How will “President Trump” affect India?

Donald Trump, a well-known American real estate businessman, author and politician declared his candidature for the American Presidential election on June 16, 2015. A hard-core Republican by nature, Trump made a strategic move against the immigration policy of the United States of America by demanding a hike in the minimum wage paid to the H1B visa holders. Continue »

Europe’s struggle with asylum seekers and illegal migration

Recent studies by the International Organization for Migration show that Europe has become the most dangerous destination for migrants in the world and the Mediterranean Sea, the most dangerous place for border-crossing [1]. Continue »

Reverse logistics to manage returns

Return of goods from customer to the seller is considered to be radically complex because of its impact on physical inventory, goods in stock and also on the accounting system of a company. Even though the returns are always inherently problematic, many online shopping sites have gained a competitive advantage by applying some of the industry’s best practices for the customers. Continue »

Humanitarian workers risk their lives to help others

On 19th August, every year the world celebrates Humanitarian Day and humanism. The Day designated by the United Nations General Assembly and themed around “the world needs more…” is an opportunity to celebrate the spirit that inspires humanitarian work around the globe. Continue »

Economics of plea bargaining

Plea bargaining is an agreement between the prosecutor and the defendant where the defendant agrees to confess to a crime in return of a benefit (Devers, 2011).  The Black’s Law Dictionary defines plea bargaining as “The process whereby the accused and the prosecutor in a criminal case, work out a mutually satisfactory disposition of the case Subject to the Court approval. It usually involves the accused pleading the guilty to a lesser offence or to only one or some of the courts of multi-count indictment in return for a lighter than that possible for the graver charge” (The Black Law Dictionary, 2004). Continue »

We are looking for candidates who have completed their master's degree or Ph.D. Click here to know more about our vacancies.